Follow Andrew Corbett

University’s entrepreneurship experts to exhibit at leading technology EXPO

Press Release   •   Nov 29, 2013 12:49 GMT

Coventry University’s Institute of Applied Entrepreneurship (IAE) will showcase its expertise and services at the West Midlands Cloud, Data & Smart Mobility Expo in Birmingham next week.

The exhibition, which is part of Global Big Data Festival Week, brings together some of the most inspirational speakers from across the country talking on a range of topics suitable for both large and small companies. This cutting edge EXPO will introduce Business Owners to the latest movements in technology and innovation and ensure that the stay ahead of future requirements.

With over 50 Exhibitors and 30 Masterclasses, the IAE will share its latest business support package – The Open Innovation Programme (Innovation University Enterprise Network) – with an estimated 600 delegates who are expected to attend.

The IAE aims to forge new partnerships with large organisations as well as promote the programme to targeted SMEs. Interested companies will be invited to join the IAE network, enabling them to keep in touch with future support for small businesses. The exhibit will also showcase the new Open Innovation website – – which will act as a hub for open innovation programme delivery, knowledge exchange and examples of work we are doing. 

The Open Innovation Programme is a European Regional Development Fund-supported initiative devised to match up the innovative ideas of SMEs with the corporate might of larger organisations to bring benefits to both parties – and to the economy.

West Midlands Cloud, Data & Smart Mobility Expo, scheduled to take place on November 28th & 29th at Birmingham City University, Faculty of Technology, Engineering & Environment, Millennium Point, aims to boost business growth by bringing together international companies and members of government and academia to identify new collaboration opportunities.

Louise Marjoram, senior project manager at the IAE and leader of the Open Innovation Programme, said:

“We are delighted to be key partners at this exciting event, the largest of its kind outside of London. Increasingly, businesses are appreciating the need to collaborate and that it’s critical to their survival, to job creation and to growth. At the Institute of Applied Entrepreneurship we have a package of free consultancy support that will allow businesses to work together to encourage innovation and growth.”

Delegates attending the EXPO can take advantage of one to one meeting opportunities, augmented reality demo’s, brokerage events, Dragons Den style workshops, an exhibition and keynote sessions featuring leading business representatives. Further information and registration go to

For more information on the Institute of Applied Entrepreneurship, visit


[img src="file:///C:\Users\ANNAWI~1\AppData\Local\Temp\msohtmlclip1\01\clip_image002.jpg" alt="CU press release banner.jpg" border="0" height="48" width="471">

For further information, please contact Louise Marjoram, Coventry University Enterprises Ltd on 0797 498 4283 or email

About UK IT Association

The UK IT Association (UKITA) is a not-for-profit business support and Trade Association. It is a member of the Trade Association Forum which was established by the CBI.

UKITA has links with Universities, Further Education colleges and maintains a relationship with the Department of Business, Innovation and Skills. 

It also owns and operates the Skillfair consultants and business advisers membership organisation and tender-sourcing service.

UKITA is a founder member and currently holds the presidency of PIN-SME ( which unites IT SME organisations in other EU countries and speaks for the sector at EU commission level.

For media enquiries, please contact Vitis PR, Ranbir Sahota,, 0121 242 8048

Attached Files

Word document